Alta Developers

CorporateMiami, Florida
Miami, Florida
2012
Metrostudio was responsible for the complete branding of Aria Reserve, including naming, logo design, and the full marketing strategy. Inspired by its iconic twin-tower presence and serene waterfront setting, we crafted a brand that reflects refined living in harmony with nature. The communication and visual identity captured the essence of sophisticated calm and exclusivity. Our work positioned Aria Reserve as a new chapter in luxury real estate, where design and nature coexist seamlessly.
Branding
Branding with a Touch of
Parisian Elegance
Branding with a Touch of
Parisian Elegance

For The Avenue, Metrostudio developed a brand identity inspired by French sophistication—timeless, elegant, and refined. From typography to color palette, every detail was designed to evoke a sense of European luxury while seamlessly integrating with the cosmopolitan spirit of Coral Gables. The result is a visual language that feels both iconic and effortless, capturing the essence of upscale living.

Web Design

Elegant, easy-to-read floor plans designed to reflect The Avenue’s refined
brand identity.

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Brochure Design

Deliverables

Branding

– Naming
– Brand Positioning
– Brand Narrative
– Logo Design
– Color Palette & Typography Selection
– Brand Guidelines
– Visual Moodboards
– Tone of Voice Development
– Brand Architecture

Art Direction & Creative Strategy

– Campaign Concepts
– Mood & Style Guides
– Launch Collateral Direction
– Storyboarding & Narrative Building
– Visual Identity Oversight

Website & Digital Experiences

– Website Design
– Website Development
– Landing Pages / Microsites
– Splash Pages
– Hosting & Maintenance

Photography & Film

– Lifestyle Photography Production
– Drone Photography & Videography Production
– Architectural and Landscaping Photography Production
– Promotional Films
– Video Production
– Motion Graphics

Print & Wayfinding

– Fact Sheet Design
– Book Brochure Design
– Workbook Brochures Design
– Trifold & Booklet Brochures Design
– Rollup Banners Design & Production
– Exterior & Interior Signage

Digital Marketing & Content

– Digital Strategy
– Copywriting
– eBlasts & Newsletter Design
– Programming & Distribution
– eBrochure Design
– Interactive Touchscreen Presentations
– Marketing Keyplans & Floor Plans
– Location Maps Design
– Content Strategy
– Campaign Analytics & Reporting
– Influencer & PR Coordination

Advertising

– Online Banners
– Magazine Ads

Social Media

– Social Media Channel Creation
– Social Media Management
– Content Creation