One Kane Concourse

Bay Harbor Islands, FloridaCommercial
Bay Harbor Islands, Florida 2019
Metrostudio led the full brand and creative development for One Kane Concourse, a landmark waterfront office building in Bay Harbor Islands, Florida. From brand identity and architectural vision to marketing strategy and digital assets, we crafted a cohesive narrative that positions the project as a new benchmark for luxury workspaces in Miami.

Deliverables

Branding

Naming
Brand Positioning
Brand Narrative
Logo Design
Color Palette & Typography Selection
Brand Guidelines
Visual Moodboards
Tone of Voice Development
Brand Architecture

Print & Wayfinding

Fact Sheet Design
Book Brochures Design
Workbook Brochures Design
Trifold & Booklet Brochures Design
Rollup Banners Design & Production
Exterior Signage Design
Installation Oversigh

Digital Marketing

Digital Strategy
Copywriting
eBlasts & Newsletter Design
Programming & Distribution
eBrochure Design
Marketing Keyplans & Floor Plans
Location Maps Design

Website & Digital Experiences

Landing Pages Design & Development
Website Design & Development
Hosting & Maintenance

CGI Visualization

3D Exterior & Interior Renderings
Aerial Integrations

Photography & Films

Lifestyle Photography Production
Drone Photography & Videography Production
Promotional Films
Video Production

Architectural Design

Conceptual Architectural Design
Interior Design and Staging

Art Direction & Creative Strategy

Campaign Concepts
Mood & Style Guides
Launch Collateral Direction
Storyboarding & Narrative Building
Visual Identity Oversigh