One Kane Concourse

Bay Harbor Islands, FloridaCommercial
Bay Harbor Islands, Florida
2019
Metrostudio led the full brand and creative development for One Kane Concourse, a landmark waterfront office building in Bay Harbor Islands, Florida. From brand identity and architectural vision to marketing strategy and digital assets, we crafted a cohesive narrative that positions the project as a new benchmark for luxury workspaces in Miami.
Ring Binder Folder Design

Through bold branding and visionary design, Metrostudio helped define Aria Reserve as Miami’s last great waterfront address.

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Marketing Assets
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Marketing Key Plans & Floor Plans
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CGI & Visualization
Signage Design

Deliverables

Branding

– Naming
– Brand Positioning
– Brand Narrative
– Logo Design
– Color Palette & Typography Selection
– Brand Guidelines
– Visual Moodboards
– Tone of Voice Development
– Brand Architecture

Art Direction & Creative Strategy

– Campaign Concepts
– Mood & Style Guides
– Launch Collateral Direction
– Storyboarding & Narrative Building
– Visual Identity Oversight
– Website & Digital Experiences
– Landing Pages Design & Development
– Website Design & Development
– Hosting & Maintenance

CGI & Visualization

– 3D Exterior & Interior Renderings
– Aerial Integrations

Photography & Film

– Lifestyle Photography Production
– Drone Photography & Videography Production
– Architectural and Landscaping Photography Production
– Promotional Films

Print & Wayfinding

– Fact Sheet Design
– Book Brochures Design
– Workbook Brochures Design
– Trifold & Booklet Brochures Design
– Rollup Banners Design & Production
– Exterior Signage Design
– Installation Oversight

Digital Marketing & Content

– Digital Strategy
– Copywriting
– eBlasts & Newsletter Design
– Programming & Distribution
– Digital Brochure Design
– Book Brochures Design
– Workbook Brochures Design
– Trifold & Booklet Brochures Design
– Interactive Touchscreen Presentations
– Marketing Keyplans & Floor Plans
– Location Maps Design
– Content Strategy
– Campaign Analytics & Reporting
– Influencer & PR Coordination

Architectural Concept Design

– Conceptual Architectural Design
– Interior Design and Staging

Deliverables

Branding

– Naming
– Brand Positioning
– Brand Narrative
– Logo Design
– Color Palette & Typography Selection
– Brand Guidelines
– Visual Moodboards
– Tone of Voice Development
– Brand Architecture

Art Direction & Creative Strategy

– Campaign Concepts
– Mood & Style Guides
– Launch Collateral Direction
– Storyboarding & Narrative Building
– Visual Identity Oversight
– Website & Digital Experiences
– Landing Pages Design & Development
– Website Design & Development
– Hosting & Maintenance

CGI & Visualization

– 3D Exterior & Interior Renderings
– Aerial Integrations

Photography & Film

– Lifestyle Photography Production
– Drone Photography & Videography Production
– Architectural and Landscaping Photography Production
– Promotional Films

Print & Wayfinding

– Fact Sheet Design
– Book Brochures Design
– Workbook Brochures Design
– Trifold & Booklet Brochures Design
– Rollup Banners Design & Production
– Exterior Signage Design
– Installation Oversight

Digital Marketing & Content

– Digital Strategy
– Copywriting
– eBlasts & Newsletter Design
– Programming & Distribution
– Digital Brochure Design
– Book Brochures Design
– Workbook Brochures Design
– Trifold & Booklet Brochures Design
– Interactive Touchscreen Presentations
– Marketing Keyplans & Floor Plans
– Location Maps Design
– Content Strategy
– Campaign Analytics & Reporting
– Influencer & PR Coordination

Architectural Concept Design

– Conceptual Architectural Design
– Interior Design and Staging

Deliverables

Branding

Naming
Brand Positioning
Brand Narrative
Logo Design
Color Palette & Typography Selection
Brand Guidelines
Visual Moodboards
Tone of Voice Development
Brand Architecture

Print & Wayfinding

Fact Sheet Design
Book Brochures Design
Workbook Brochures Design
Trifold & Booklet Brochures Design
Rollup Banners Design & Production
Exterior Signage Design
Installation Oversigh

Digital Marketing

Digital Strategy
Copywriting
eBlasts & Newsletter Design
Programming & Distribution
eBrochure Design
Marketing Keyplans & Floor Plans
Location Maps Design

Website & Digital Experiences

Landing Pages Design & Development
Website Design & Development
Hosting & Maintenance

CGI Visualization

3D Exterior & Interior Renderings
Aerial Integrations

Photography & Films

Lifestyle Photography Production
Drone Photography & Videography Production
Promotional Films
Video Production

Architectural Design

Conceptual Architectural Design
Interior Design and Staging

Art Direction & Creative Strategy

Campaign Concepts
Mood & Style Guides
Launch Collateral Direction
Storyboarding & Narrative Building
Visual Identity Oversigh

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